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Boost your SEO with full Surfer-power

For maximum value, add one (or all) of our power-ups to your subscription and tailor Surfer to your needs.

Quickly optimize your existing pages based on data from top-performing search results.
USD / month
100 audits per month
SERP Analyzer
Deep dive into SERPs and data. Explore what worked for others and find out where to focus on next within your niche.
USD / month
100 audits per day
white label
Brand Surfer solutions with your own domain and logo to maintain your brand consistency.
USD / month
Automate query creation, work in bulk, and analyze data without accessing the Surfer web app.
USD / month

*Blink and you’ll miss it: all add-ons are included in Max and Max AI plans, saving you $159 per month!

Want to learn more about add-ons? Check out our Knowledge Base.

Need Something Bigger?
Are you a big player and haven't found anything that suits your needs? Let's talk about a custom package.
Contact Sales
Contact us about Surfer
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Frequently Asked Questions

How does Surfer work?

Surfer is a Content Intelligence platform that merges content strategy, creation, and optimization into one smooth process – to help content teams grow brands, organic traffic, and revenue.

It uses NLP solutions, machine learning, an analysis of over 500 web signals, and more. All guidelines are real-time, competition-based, and Google-compliant.

With all the research done for you by Keyword Research and Content Editor letting you know how to best optimize your article, you’ll free hours of your time. To close the loop, Audit will help you monitor, manage, and improve your content process, regardless if you work alone or in a big team.

For more information, please visit our Knowledge Base.

Who uses Surfer?

Surfer is used by agencies, in-house teams, and individuals who want to power up their content marketing strategy and skyrocket organic traffic from their blogs. Surfer community grows every day and currently includes 18 645+ customers from 159+ countries, and over 233 422 active users. Among them are well-known brands, such as Jasper, FedEx, ClickUp, Lenovo, Opera, Square, Shopify, FreshBooks, and, hopefully, you! 🤞

How do I buy Surfer AI or add-ons?

Add-ons can be purchased on-demand inside the app, through your Billing page. In order to buy any add-ons, you have to first activate your subscription.With Surfer AI you have two options:

  • you can choose any of our AI plans with recurring AI articles and save money
  • you can also buy AI bundles on demand, on top of any subscription. AI bundles can be purchased from within the app, through the "Buy AI credits" button placed in the bottom left-side corner of your dashboard.
What is the difference between a feature, on-demand, and an add-on?

Features are included in the plans. Some features may vary between the plans (see: Compare Plans).

On-demand Surfer AI articles, as well as add-ons, can be purchased on top of any subscription.

The only exceptions are:

  • MAX - all features and all add-ons included, saving you up to $159 per month on add-ons alone!
  • MAX AI and Enterprise - all features, all add-ons included and Surfer AI articles included - these plans have the best value-to-price ratio 👌
How does the 7-day Money-back Guarantee work?

If you purchased one of our subscriptions (Essential, Essential AI, Advanced, Advanced AI, Max, Max AI), but Surfer isn’t what you expected it to be or you just changed your mind, let us know within 7 days and we’ll give you a full refund. No ifs, no buts, no hassle - we will only ask you for feedback on how we can make Surfer better for you.

What is NLP?

NLP stands for Natural Language Processing.

NLP enables Google to understand natural language just like humans do - this is how language models such as BERT or MUM interpret text, search queries, video, and even audio.

The NLP-based algorithms at Google interpret the meaning, structure, and sentiment of your text. They assess how relevant your content is to your niche, which impacts your rankings.

At Surfer, we use NLP to extract relevant entities related to your main keyword. With NLP-based guidelines, you’ll know which terms you should use, where, and how often - to let Google know your content is relevant to what users are looking for.

What languages does Surfer support?

Surfer works with most languages! A full list of supported languages is available in our Knowledge Base.

Please note, that Surfer AI ✨ currently supports only English.

What payment methods do you accept?

We accept credit and debit cards (monthly & yearly subscriptions), and bank transfers (yearly subscriptions only). We do not support PayPal payments.

Can I purchase more Content Editor articles? What is overage?

Yes - we do allow overages (usage above your plan’s limit in a pay-as-you-go model). Organization Admin can always purchase additional Content Editor credits on demand (1 Content Editor article = 1 Content Editor credit). Organization Admin can also enable overages for all Organization Members in-app.

Usage over your limits is charged:

A. If your overage is lower than your plan's threshold: at the end of your billing period, alongside the renewal, or when you change your plan (upgrades and downgrades).

B. If your overage is equal to or higher than your plan’s threshold: immediately.

Plan's thresholds:

Essential: 5 Content Editor articles
Advanced: 10 Content Editor articles
Max: 25 Content Editor articles

Will my unused credits be carried over to the next billing cycle?

Unused credits do not roll over to the next month. The only exception is when you upgrade to a higher plan whilst having credits left from your previous plan.

If I choose the annual plan, do I have to pay upfront for the entire year?

Yes. Upon finalizing the purchase, you’ll be charged for the whole year.

Remember: choosing the annual plan gives you a discount of up to 34% in comparison to the monthly payments. Don’t miss out!

If I have the annual plan, do my credits reset yearly or monthly?

Your credits reset yearly or after changing your plan (upgrades and downgrades).

Show all

Surf's Up

What Our Customers are Saying

"We have been using Surfer AI for a couple of weeks now and it’s a blast. The content quality is top notch and you really feel the value of AI when built for a specific use case. We increase our production capacity and still maintain super high quality. I can highly recommend trying Surfer AI!"
Niklas Buschner
“My first question when I start working with a copywriter is: Do you use Surfer SEO? If the answer is: YES I know that it will speed up our cooperation and the whole process will be much easier.Surfer SEO is a good litmus paper for deciding whether a content strategy will work well and I strongly recommend it for everyone who wants to acquire more Organic Visibility in Google.”
Jarek Siekierski
Owner Datgrowth
"Surfer has been an absolute game-changer for our digital marketing efforts! I've tried numerous SEO tools, but none have impressed me as much as Surfer. One of the standout features of Surfer is its Content Editor.

This tool has completely revolutionised the way I create and optimise content.

I would recommend it to any online business."
"Surfer has quickly become essential in our SEO workflow at ClickUp. The search console integration with Content Planner has helped us automate crucial steps in our optimization process. With an unmatched NLP engine and easy-to-use content editor, Surfer is a key addition to any SEO team's toolbox."
"I’ve used Surfer to create content hubs that earn over 200,000 clicks per month and earned over $500,000 traffic value per month.With a best-in-class content editor and a whip smart team behind them, there’s never been a better time to try Surfer!"
"This year, my agency wrote 1,975,002 words with Surfer. The writers know exactly which words they should use, and how they should use them. They get the content length and topic suggestions which speeds up the process. Most importantly, they genuinely enjoy working with Content Editor. We would be lost without it."
Craig Dewart
My Content Pal
"Surfer’s analysis told me to delete 22,000 words of content which was...weird. So I deleted 85% of my content including 901 blog comments. 2 days after doing precisely what Surfer told me to do, I moved straight into the number 1 position."
"With NLP words introduced into three, already optimized articles, we managed to reach the top five in Google search for relevant keywords. Within the first month of using Surfer, we recorded 15% organic traffic growth. Now it's an essential part of our content creation process."
Oksana Kosachenko
"Surfer AI has been SUPER helpful in getting my content marketing campaign from 0 to 60 in seconds! The AI-generated content is spot-on and only takes a minimal amount of editing before it’s ready to publish. It’s affordable, high-quality, and easy to publish directly onto my WordPress website. What more could you ask for?!"
"With the Content Editor’s help, I created 32 high-quality text briefings in 4,5 hours (keyword research and competitor analysis included). It was enough to fill in the editorial calendar for the next two months."
"I’ve been using Surfer AI for about a month now and it has been a game changer for me. I’m able to push out content a lot faster than ever before. Not just able to push out content, but content that’s highly optimized quality content that ranks. There are no other tools on the market that’s currently doing this and I’m glad it’s Surfer. I’ve been using Surfer SEO for a good while to optimize my content manually, but it was always a time consuming task. I think you all hit the nail with Surfer AI."
"Surfer is a quick yet extremely accurate way to get data-driven advice for your site. I've seen ranking gains in many different niches by applying its suggestions. Bonus: It takes the data and presents it in such a way that even beginner SEOs would understand so... you can outsource the actions as well."
We use SurferSEO for multiple languages / markets across South East Asia. It has allowed us to scale-up content production and grow significantly, saving our writers hours of research time. Using Surfer we can be confident that distributed teams adhere to the same SEO workflow, with custom guidelines for each SERP. It's become an essential tool in making sure our old content stays fresh, while new pages move into range fast.
"Before Surfer SEO AI, finding a streamlined SEO approach felt like a challenge. With their AI-powered technology, that issue quickly became a thing of the past.

I no longer need to worry about missing key SEO opportunities; Surfer has me covered.Also, including Natural Language Processing (NLP) keywords has been another game-changer. Surfer AI effortlessly identifies and incorporates these crucial elements, giving my content a significant advantage.
Chad Sibila
"It wasn’t that long ago that I was vehemently against using AI content on any website that you cared about. And if it weren’t for Surfer AI, I would still think that."
"Instead of manual research, which takes A LOT of time, I get a comprehensive competition analysis I can rely on. Running a successful SEO campaign for my target keyword is much easier now. I can increase SEO traffic for the entire site quickly."
Daniel Wolszon
Team leader in iCEA
"Surfer is the perfect balance between ease of use and depth of data. They understand SEO and make optimizing for your queries accessible to the masses."
Gaël Breton
Authority Hacker
"My blog has been idle for a year and I finally got back to it in July. I used Surfer to write an article that was posted on July 10 and is already ranking on page 1 of Google!"
"We use Surfer every single day, not only to optimize our own website but to optimize our client's websites also. Surfer's 'Content Editor' makes it so easy to successfully rank your important pages on Google. We're consistently seeing great improvements in search results from using Surfer."
Paul Carey
“SurferSEO has completely flipped our content strategy on its head - In a good way!”
Casey Jones
"Surfer SEO is our go-to tool for content creation and optimization following SEO practices. It has helped us generate organic traffic for all of our clients. If you are in the digital marketing space, then this tool is a must!"
Diell Behra
"SurferSEO is a super easy-to-use tool for our on-page optimisation needs. In particular, we like the SERP Analyzer because we can easily compare our pages against top competitors and get detailed instructions on how to optimise our content better - what other keywords to include, the optimal keyword density, length of the article etc.!"
Charmaine Chee
Truly Experiences